AI in PR and comms: the future of online-influenced decision making

07 Dec 2020
Stand SR-06 - Sheikh Rashid Hall
‘PR, Social Media and online communications are an integral and influential part of our daily life. Who doesn’t use social media nowadays? AI is playing a crucial role in disrupting our online experience. From storytelling to creative, AI is leading the way into more personalized and targeted content that is influencing our daily decisions.
Dr. Abdullah Sahyoun, Head of Data Analytics & AI - APCO Worldwide

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