How to design a modern marketing organization
07 Dec 2020
Yellow Stage
- Sheikh Maktoum Hall
Marketing Mania Workshops
Objective: How to align your marketing strategy and organizational design to drive growth and keep pace with changing consumer expectations.
The brief process: Sharing a breakthrough framework, developed in association with the MMA, to help guide the design of marketing organisations
Covering & reviewing 72 marketing capabilities every marketing organisation should assess in driving their growth
Audience: Creatives, advertisers, marketers, social media influencers