She is the woman behind the strategy of innovation and digitization of the City of Torino. She has brought a new vision for the city that is now turning into a laboratory for testing frontier innovations open to the world, but especially brought an administration vision that is always looking to citizen participation. She helped to develop and launch the city participative platform named DecidiTorino, where citizens can vote and suggest ideas; TorinoCityLab an initiative-platform aimed at creating simplified conditions for companies interested in conducting testing in real conditions of innovative solutions for urban living (Drones, Autonomous Car, Robotics etc). In 2019 with 300 drones rise on Piazza Vittorio with a wall of 63 meters by 15 of water as screen and the support of 5G technology for the first time in Italy. In relation to the activities with drones developed in the past few years, the city has opened a dedicated test area called DoraLab. DORALab aims to promote and support the development of testing activities on technologies used for the flight of drones, helping to promote, in this way, research in the field of remote piloted aircraft and the development of a sector, such as aerospace, strategic for the economic system of the territory of Turin. She holds a PhD in Business Administration and she is Professor of Innovation Management at the University of Torino. She founded and directs the ICxT's innovation laboratory at the University of Turin and participates to the startup of ESCP Europe Business School in Torino. She has been visiting lecturer at GCU (Glasgow Caledonian University) London and at the University of Westminster, she published more than 80 papers on innovation and innovative business models. She is mother of three incredible children and loves everything linked to sports and outdoors activity to enjoy with her family.